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SAP Sales Cloud

SAP Sales Cloud

Overview

What is SAP Sales Cloud?

SAP Sales Cloud (formerly SAP Cloud for Sales) is a cloud sales application with sales automation, enterprise resource planning (ERP) integration, and collaboration capabilities.

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Recent Reviews

Salesforce at a glance

9 out of 10
November 29, 2023
Incentivized
Use SFDC everyday for all accounts and sales information. We have to log everything in the platform for it to be "real" and accurate. If …
Continue reading
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 31 features
  • Opportunity management (95)
    8.6
    86%
  • Customer data management / contact management (99)
    8.3
    83%
  • Workflow management (99)
    8.2
    82%
  • Contract management (94)
    7.3
    73%

Reviewer Pros & Cons

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Pricing

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What is SAP Sales Cloud?

SAP Sales Cloud (formerly SAP Cloud for Sales) is a cloud sales application with sales automation, enterprise resource planning (ERP) integration, and collaboration capabilities.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Features

Sales Force Automation

This is the technique of using software to automate certain sales-related tasks.

7.9
Avg 7.7

Customer Service & Support

This component of CRM software automates help desk, call center and field service management.

7.3
Avg 7.5

Marketing Automation

This component of CRM software helps to automate and scale marketing tasks and the subsequent analysis of those efforts.

7.5
Avg 7.6

CRM Project Management

This component of CRM software helps users initiate, plan, collaborate on, execute, track, and close projects.

7.3
Avg 7.6

CRM Reporting & Analytics

Reporting and analytics in CRM software includes sales forecasting, pipeline analysis, and automated dashboards.

7.4
Avg 7.6

Customization

This addresses a company’s ability to configure the software to fit its specific use case and workflow.

7.6
Avg 7.6

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

8.6
Avg 8.3

Social CRM

This component of CRM software helps companies leverage social media in engaging with customers.

7.4
Avg 7.3

Integrations with 3rd-party Software

This involves the CRM software’s ability to integrate with other systems, whether external or homegrown.

8.1
Avg 7.2

Platform

8.2
Avg 7.5
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Product Details

What is SAP Sales Cloud?

SAP Sales Cloud is a sales automation platform / CRM that helps organizations make intelligent selling simple, through connection, insight, and adaptability. Leveraging SAP Sales Cloud, organizations can connect and optimize sales processes.

Connect data and sales processes:
Unite data, processes, and people to deliver sales engagements that drive revenue and customer loyalty

Leverage insight to accelerate sales:
Guide sales actions through intelligent recommendations that remove guesswork and help sellers focus on the right business

Adapt and capture new opportunities:
Provide the flexibility to overcome challenges and unique requirements as they shift with new market opportunities

SAP Sales Cloud Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

SAP Sales Cloud (formerly SAP Cloud for Sales) is a cloud sales application with sales automation, enterprise resource planning (ERP) integration, and collaboration capabilities.

HubSpot CRM, Microsoft 365, and Salesforce Sales Cloud are common alternatives for SAP Sales Cloud.

Reviewers rate Single sign-on capability highest, with a score of 9.

The most common users of SAP Sales Cloud are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(205)

Attribute Ratings

Reviews

(1-25 of 47)
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February 15, 2024

SAP Sales Cloud Review

Score 10 out of 10
Vetted Review
Verified User
Incentivized
We are using SAP Sales cloud for managing our customer data and prospecting, It has been a great tool with no. of features which are useful for any team, It can be customized as per the business needs, it can be easily integrated with nay other software and tool. We can easily use it in our mobile too. It has increased the productivity of our sales team. The reports and analytics it provides help our team take better decision and it ended up increasing the revenue.
  • Easy Integration
  • Reports and Analytics
  • Customization
  • Expensive
  • Not suitable for small business
  • Difficult to integrate with Non SAP products
For a big sales team it's a perfect tool since it can perform every function, but if the lead flow is less this tool is bit expensive since it has got so many features which might not be useful for a small team. Also it's an expensive tool so where the business is big this is well suited but for a small team it's bit expensive.
Jitendra Singh Yadav | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
SAP Sales Cloud has been a game-changer for us. It's like having a super organized system for all our customer info and conversations. The cool analytics help us predict sales and make smart decisions about our business. The easy-to-use interface makes managing sales a piece of cake, and it works smoothly with other systems we use. It's basically made our sales life a whole lot easier.
  • Sales Forecasting and Analytics
  • Efficient Sales Management
  • Scalable Segmentation and Targeting
  • Integration with ERP Systems
  • Cost of Ownership
  • Mobile App Functionality
  • Customization Challenges
Imagine your company is like a giant ship with lots of different things going on in sales - different products, lots of customers, and a whole bunch of steps in the process. SAP Sales Cloud is like the captain of that ship. It's really good at handling all the details and making sure everything runs smoothly, almost like having a super-smart helper for your big sales team. Imagine your company is like a car, and analytics is like the engine that helps it go faster. SAP Sales Cloud is like a turbocharged engine with lots of cool features. But if your car doesn't need to go super fast, maybe a regular engine would work just fine. It's like choosing the engine that fits your ride without getting too fancy.
November 29, 2023

Salesforce at a glance

Score 9 out of 10
Vetted Review
Verified User
Incentivized
Use SFDC everyday for all accounts and sales information. We have to log everything in the platform for it to be "real" and accurate. If it is not in SFDC, it doesn't exisist. There is no greater sales tool than SFDC and it is used to log and account for all types of clients/accounts globally.
  • Logging account details
  • Understanding sales cycles
  • Information about clients and process
  • Lightning is horrible. Stick with classic.
  • Nothing - everything works well.
Really, every company that has a sales team (which is nearly every company because, you know, one needs to sell the product or service the company is providing) needs Sales Force for their account tracking, sales process and timelines, notes, deal health, strategy, and anything touching a deal. Helps keep track of all components and people on an account.
Abdy Hernández | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Our organization uses SAP Sales Cloud as our main tool to track all the commercial actions and customer interactions that could finish with a sale. In that way, Sales Cloud lets us know how the monthly sales should be close to the average of win sales opportunities and take action with opportunities we lose and why. For our Sales Department it's helpful to track and manage all the opportunities with activities they should do to close the sale.
  • Manage opportunity influencers like promotors and detractors.
  • Manage customers information.
  • 360 customer view.
  • Sales forecast.
  • Manage sales lifecycle.
  • Mobile app too heavy and slow.
  • Mobile app user interface.
  • Improve web execution.
  • User friendly surveys.
Implementation process including integration with other SAP solution may take time but at the end, it works well. Integration between Quotations and Sales Orders works well if you mantain sales price list updated or if the price is resolved by your ERP integrated with Sales Cloud. Other way, reports for managers to track their sales team are usefull to have a full view of what your team is working and how it's progressing. The Sales Target Planning in SAP Sales Cloud for our organization is difficult to track because we can not see real sales, just pronostics sales.
Luciano Pablo Angelini | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
SAP Sales Cloud is basically a CRM (customer relationship management) software equipped with forecasts based on machine learning, opportunity cost indicators and a intuitive user interface, tailored to understand your next actions.
The tool groups a pipeline with the leads in different stages, reports centered on identifying sales opportunities, in depth pages on contacts' historic activity and other communication systems (outbound calls, emails). It has useful collaboration features too.
It simplifies any sales team work, it's really good to rely less on intuition and more on data, it has this overall concept of informed decisions and structured processes over improvisation.
  • Help sales teams decide based on relevant data
  • Provide a framework to guide sales teams on activities such as status updates, customer success, sales qualification, etc
  • Reduce manual work by predictive analysis, that is, by understanding when a template can be helpful, updating a manager on a finished task, etc
  • At least in my experience, some improvements in terms of customization could be made.
  • The automation area isn't as powerful as other existing competitor tools
  • That's all
SAP Sales Cloud is a suitable tool for newer or small sales teams, as it leverages their informed decision-making through predictive analysis and guides them step-by-step. The same would apply to sales representative teams helping expand business operations in newer territories/markets.
Nonetheless, I hardly imagine how that benefits an experienced, management-level scheme of professionals, who are more prone to rely on their seniority and know-how to identify opportunities, for example. Likewise, in an industry where the ticket is high enough to reduce the count of open, simultaneous opportunities there would be a worse use case for the workflow recommendation features.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Today, our company uses SAP Sales Cloud to keep the entire sales process running smoothly. We have truly embraced everything that SAP Sales Cloud has to offer. Key features like tasks and notifications have completely transformed how we track our leads.
  • Given management ample and useful data to work with
  • Connected every aspect of the business
  • Made the lead capture process more efficient
  • Issues with formatting in case of uploading documents in the tool
Features like communication and email tracking will bring transparency and accountability to your pipeline process. There is no better way to streamline your sales process than to use SAP Sales Cloud and you can meet the needs of your customers through integrations you can build with SAP Sales Cloud.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
We want to use an easy solution to integrate to our large catalog of products with a easy way to buy and deliver for our clients without worry about integration issues and other engineering things. We found SAP Sales Cloud integrate easy with our daily operations and integration takes to our development 6 months less that we planned at start. Definitely we found a correct solution but the price is very high compared with other solutions in the market and the features is not at all that SAP Sales Cloud talks. Currently we search third-party solutions for increase speed, reduce costs and increase value for our clients.
  • easy to integrate for developers with current solutions
  • learning curve medium, all employees understand but takes time and effort
  • complex to understand analytics but good approach with headdache issues
  • Business units complex, employees need much time for understand platform
  • Integration "as-is" is very easy, but on-premise tools required hard work for integrate
  • Price is very high, we think in favor of other platforms in the cloud
SAP Sales Cloud is good to use for expert users but requires that IT department, OPS and Support understand the way in the SAP Sales Cloud manage data structure, technian information and cloud. You can use very easy if your department or company wants to acquire all the units of SAP, paying more that initially your company thinks and forcing to adopt other modules that you dont need wasting money and time.
Faheem Yaseen | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I use SAP Sales Cloud to track the leads and manage the leads where in there is a scope of opportunity. One of our team which works on Proposals helps them to track the status of proposals. It also helps us to keep a track of performance, and to analyse the data
  • management
  • keeping track
  • Integration with other tools/softwares
It heleped my organization to streamline the sales process, it saved a lot of time performing the analysis on performance, It helped my organization to keep a trak of all the proposal at one place. Moreover its user interface is highly friendly. It doesn't take much to get used to it. coolest thing is we can integrate it with other tools/softwares
Score 7 out of 10
Vetted Review
Verified User
Incentivized
At my company, we utilize SAP Sales Cloud to help improve the accuracy of our forecast models. SAP Sales Cloud is very useful for identifying potential risks and opportunities, especially when we work with a large array of clients, and are constantly on boarding new clients and mediums for sales. The artificial intelligence features of SAP Sales Cloud are extremely helpful in predicting our forecasts.
  • SAP Sales Cloud is particularly useful for improving forecast accuracy.
  • SAP Sales Cloud provides recommendations for optimization based on their AI features and the feedback of users.
  • SAP Sales Cloud offers an individual yet unified view of each customer.
  • Some may find the interface a bit outdated.
SAP Sales Cloud is extremely useful when it comes to forecasting. The AI features that SAP offers are second to none. Although some may be wary of AI in this day and age, I feel confident in the implementation of these features in SAP Sales Cloud. the AI Feature will recommend very specific tasks to improve forecast accuracy.
Serg Valencia | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I have used SAP Sales Cloud in two instances: as a corporate sales executive for a Fortune 500 company and as an independent consultant embedded in the go-to-market team of a client. There are nuances between the two use cases I mentioned. However, the top-level goals were the same: close more business by having more pipeline visibility while saving time and manual work for salespeople.
  • Pipeline mangement
  • Sales automation
  • Tasks orchestration
  • Feature overwhelm
  • Learning curve
  • Integrations may require technical support
SAP Sales Cloud, in my opinion, is not for small sales organizations. Its cost is an apparent reason for this, but beyond that, it's designed to work in organizations where leads are abundant, deals are significant, and things tend to go through the cracks. As SAP has multiple ERP solutions, like Customer Service or Procurement modules, these types of integrations are valuable to generate insights; as in big companies, it's common to be a vendor and a client of the same company, so here, this tool shines.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
The main challenge was to accurately forecast the sales as there was no intelligence in pipeline management.

Even after heavily investing time on manual data entries, predicting the revenue was largely a guessing game.

I started using SAP sales cloud for better visibility of all leads and the actions taken by my team on the same to move it ahead. Also, built in tools helped me in forecast in a better way by looking through several stages of deals.
  • Guided selling helped ramping up execs faster.
  • Detailed analysis on pipeline helped with forecasting
  • Configurable analytics made it easy to quickly make sense of tons of data in the CRM
  • There is a significant learning curve for new users. Things could have been a little more intuitive.
  • Overview over sales campaigns is not holistic
  • Integration opportunities are limited with existing tools or takes a lot of time
Sales cloud is specifically suited for large sales team where collaboration over account or deals is a challenge. So a leader who wants to quickly analyse what's working and what's not in a specific deal or wants to identify a pattern, sales cloud is amply suited to do the same. Team performance management and coaching becomes a lot less painful as all the insights and analytics are at one place.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
We use SAP in our company for sales, operations, purchasing and accounting. We wanted to reduce customer dissatisfaction after the purchase of our products, avoid legal issues and get more sales with the same clients.SAP CRM is well suited to take care of an enterprise organizations ticketing and incident management system.
  • It works on a framework which is well versed and simplified.
  • Interaction center and Service modules helps customer/employee services effectively by identifying all the history and searching knowledge base.
  • Not enough support sites for SAP CRM 7. Hard to get answers to technical issues
  • Mobile and Reporting capabilities
Our sales operations were revolutionised by the implementation of SAP Sales Cloud since it gave us a centralised platform for managing customer connections. We were able to combine client information from numerous sources into a single, complete database thanks to the software. We were able to learn a lot about our customers' interests, purchasing patterns, and interactions with our business thanks to this comprehensive understanding of who they were.
October 20, 2023

Amazing

Score 8 out of 10
Vetted Review
Verified User
I have used SAP Sales Cloud as a regular CRM in my office the company had opted for this solution because it is very user friendly and easy to use also being amazingly detailed .
It is highly equipped with several features to meet the requirements in a modern marketing world.
  • Effective AI Algorithm for Insights
  • Recommendations
  • Faster UI
  • Integration fails sometimes and have import problems
  • The applications often stucks
  • several glitches in the platforms.
SAP Sales Cloud aces in speed and the optimization while being extensively detailed and contains several functions for a CRM with a friendly user interface.
but its not as good when it comes to integrations and normalization of data , we have been trouble every other months calling support for help .
Score 8 out of 10
Vetted Review
Verified User
Incentivized
In our organization, SAP Sales Cloud is integral to our sales and customer relationship management processes. We use it for lead and opportunity management, contact and account organization, sales analytics, quotation and order processing, integration with other systems, mobile accessibility for remote sales representatives, customer communication tracking, pipeline management, task and activity management, customer support, customization to meet specific needs, user training and support, data security, and compliance. Our experience with SAP Sales Cloud has significantly improved our sales processes, customer relationships, and overall efficiency, making it a crucial component of our sales strategy.
  • Enterprise Sales Management: The platform helped manage a vast number of leads and opportunities efficiently, reducing manual work and errors.
  • Field Sales and Mobile Accessibility: Sales representatives could access customer information, leads, and order processing on their mobile devices while meeting with clients. This flexibility improved customer service, as representatives could provide immediate responses and updates.
  • User-Friendly Interface and Navigation: The platform can be complex and overwhelming, especially for new users. The system might benefit from a more intuitive and user-friendly design. Simplified menus and clearer icons would make it easier for sales professionals to quickly access the information they need.
  • Enhanced Mobile Functionality: more robust mobile app that offers all the features available in the desktop version would enable sales representatives to be more productive while on the go, whether they're at client meetings or working remotely.
  • Customization Flexibility: Greater customization options, especially when it comes to creating custom fields, workflows, and reports, would empower organizations to tailor the platform to their specific needs without relying heavily on third-party extensions.
Well-Suited Scenario:
SAP Sales Cloud is an ideal fit for large enterprises with intricate sales operations, emphasizing lead and opportunity management, extensive integration, and support for diverse customer bases. It excels in data-driven organizations, offering powerful analytics and reporting capabilities to drive informed decision-making. Moreover, its flexibility suits customization-intensive needs across various industries. Global companies benefit from its multi-language and multi-currency support, ensuring consistent sales processes. Complex sales cycles in sectors like manufacturing and B2B services are managed effectively with features for pipeline, quotations, and relationship management.

Less Appropriate Scenarios:
Smaller businesses, including SMBs, might find SAP Sales Cloud less suitable due to its complexity and cost, as simpler, budget-friendly CRM solutions are often a better fit. Limited IT resources can hinder effective SAP Sales Cloud implementation and maintenance. Quick CRM deployment needs may not align with the planning and customization involved. Highly mobile sales teams could prefer alternatives with more user-friendly and feature-rich mobile apps. Simpler sales processes may render SAP Sales Cloud overly intricate for businesses not fully leveraging its advanced features.
October 20, 2023

SAP Sales Cloud Review

Score 7 out of 10
Vetted Review
Verified User
Incentivized
Within our company, we use this type of service/CRM to be able to efficiently manage sales data for each type of product that we offer, within each type of product we manage customer information as well as any dictional information that is related to the product or to the client.
  • manage product data
  • manage costumers
  • customization
  • more fluent user interface
  • add more guides to use it
  • a more personalized help service
SAP Sales Cloud is quite useful for situations in which you have to have information about customers and products together in the same place, and at the same time you can manage and consult it quickly and easily, when perhaps there is too much information to manage I think SAP Sales Cloud may not be so appropriate since its user-friendly interface prevents the handling of large volumes of data.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
The software was used to store our customers and potential customers information. We needed to work on retention programs, so a CRM was definitely the go for this and SAP gave us the best tools. We didn't get a huge amount of leads, so we needed something simple and budget friendly.
  • Connect with third party apps
  • Pipeline forecasting
  • Automation workflows
  • Triggers could be more specific
  • Could have an onboarding module
  • The UI could be better
SAP Sales Cloud works well for small and medium sized businesses. It is ideal for businesses that don't receive a huge amount of deals daily.
Not appropriate for users who have non experience with CRMs before since the functions aren't too intuitive. But overall great software.

Avineet Agarwalla | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
It helps us capture and track and sales leads. It also helps maintain customer information at a central location which is key for single source of a critical information for the business. It the helps to create and manage sales quotations and sales orders. Analytics and reporting capabilities are quite good. Manual effort is greatly reduced by using SAP sales cloud.
  • Helps with lead scoring models.
  • Helps with personalized customer interactions.
  • Helps with Sales forecasting
  • Complex user interface as well as customization needs are difficult to implement
  • Offline access is limited and with issues which makes it less reliable
  • Steep learning curve and requires time to become comfortable and finally expert.
It is well suited for complex and long sales cycles and there are multiple stakeholders and levels of approvals required to make movements in each step. Scenarios where the entities of the businesses are integrated and hence complex and SAP usp of seamless integrated solutions helps here with ease. It is important feature.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We used SAP to record our customers' data, access them, segment them and manage them easily from a single centre while doing all these. While we actively use almost most of the SAP modules, it has been of great benefit especially in regulating our relations with the customer. Because it gathered the entire system of our customer information, which was scattered in the past, and increased the speed and efficiency of our employees while enabling us to give the authorisations we want while providing access to them. This is how we brought our disorganised customer data together.
  • In cases where different employees deal with the same customer, it enables employees to inform each other with features such as notes etc.
  • It helps us to build dynamic sales processes.
  • It enabled us to create smart sales processes and increase our sales.
  • SAP should improve itself in account forecasting. It is only slightly behind competitors in insights and forecasts of potential customers.
  • The interactive analytics feature is rather weak. We need more creative and data-oriented solutions in this regard
  • A more efficient scaling arrangement is required.
If you are selling a product directly to the customer and you want to make progress in detailed measurements in your processes, opportunities such as call centre in reaching the customer and customer experience, you should definitely use it. In addition, there are many features that need to be developed, but since SAP brand is behind it, it is being developed and works seamlessly with all other tools and modules.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use it to coordinate actions with sales team, making sure to properly address the need if different type of customers. The advantage is to have all the data in one cloud and the possibility to share information enables sales and other teams to adjust the strategy and tactics on a regular bases
  • Profiling
  • Organizing
  • Layout
  • Suggested actions
Some users are still reluctant to learn a new tool, but SAP proved to be effective in coordinating sales efforts. Leaders should get trained to properly read data and take decisions accordingly
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use the SAP Sales Cloud CRM to manage our sales pipeline. It has quite a bit of intuitive automation built in out of the box. It has a wide range of features, and customization is easy for the leadership team. The tutorials are also great. Great tool for tracking the client journey. <br>
  • Organization
  • Efficient Sales Pipeline management
  • Customization is easy
  • Cost on implementation
  • Tutorials can be long
  • Sometimes reports can take long to render
This CRM is well suited for any organization looking to efficiently manage the sales life cycle. Great visibility into the sales journey and the product has great functionality and performance. We really enjoy the client insights that are gained from using the SAP Sales Cloud CRM. It helps us enhance our internal decision making process as well.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
In my organization, we have successfully implemented SAP sales cloud to address critical business challenge and enhance our sales process. It is invaluable tool that help us to streamline operations, improve customer relationship and drive revenue growth. earlier we our sales team was burden with the manual task with the help of SAP sales tool and it capabilities such as platform automation in this case helps our sales team to focus on sales instead of administrative task.
  • platform automation of manual task that helped our sales team to focus on sales instead of administrative task
  • Helped to excels in managing sales pipelines to track leads deals and opportunities
  • Heled in getting deep insights of sales performance over a period of time
  • Lacks predictive analytics for sales forecasting. we are missing this feature to predict customer behavior, sales and lead scoring. this all would help us in decision making
  • integration complexity, We often face integration complexities with other third party tools such as salesforce. if possible offer pre build connectors that help and ease integeration
I have used Sap sales cloud in both large scale enterprise as well as small business. In large scale org we had multiple teams, products and geographies hence its customization option make it adaptable to complex sales operations. In small scale org we had a straight business process and limited budget hence we found SAP sales cloud as a overkill compared to simple CRM solution.
From my experience if anyone has a mon complex sales process and where the sale process is shorter such as B2C sales then SAP sales cloud extensive feature is not worth we can use simple CRM based solution in complex scenarios and B2B sales its value for money
Dominik Meier | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
With SAP Sales Cloud, we achieved our 360° view on the customer vision through the entire Lead-to-Cash process. Classical CRM functionality like activity, lead and opportunity management get enriched with operational and historical data through a native integration into the SAP S/4HANA backend.

Not only does SAP Sales Cloud make work in the Sales Department more efficient, it also eradicates borders and silos between departments. By merging it with SAP Service Cloud, Sales Managers and Sales Representatives can always check for ongoing service cases during visit preparation. Vice-versa, the service department can anticipate upcoming workload from new projects by cross-checking on opportunity lifecycles.

SAP Sales Cloud and Service Cloud work neatly together and are accessed in the same system sharing the same data. However, when adding further solutions to the portfolio, you will have to handle integration of different data models. As SAP Commerce Cloud, SAP Marketing Cloud, and other CX solutions by SAP are separate systems, with separate licensing and separate installations.
  • Seamless integration with service, i.e., by directly linking opportunities to service cases
  • Full access to the customer history from the ERP backend
  • Powerful embedded analytics, i.e. for managing forecast and sales funnels
  • Performance could be improved. Some screens load 1-2 seconds, which is not much but can hinder a productive data entry flow.
  • Integration to external document management systems would be appreciated to provide centrally managed customer agreements in the CRM flow.
  • Innovation is slow. Seemingly minor improvement requests submitted to their improvement suggestion platform, with huge quality of life potential (like converting a plain text field into rich text for visit documentation) get ignored and not implemented despite receiving plenty of votes from several customers.
  • Roadmap is intransparent. SAP Sales Cloud v2 (aka Intelligent Sales Cloud) is currently being developed. Migration scenarios from v1 to v2 are not yet provided, especially not for custom development done in v1.
SAP Sales Cloud is for you, if you are looking for a lean CRM platform to go live within a few months. Using it standalone is possible and should not take more than a few weeks to launch, but its true potential is unleashed when activating Service Cloud as well and integrating it with an SAP S/4HANA backend.

There may be better choices with less integration effort when you are embarking on not just a CRM project but an extensive CX journey that includes eCommerce, Marketing, Field Service, and other CX areas.
Shivam Sharma | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
SAP Sales Cloud allows us to effectively manage campaigns and deliver scalable segmentation and targeting with some training. I like the concept of the tool and the ease with which many people have to look at contracts. The application is very intuitive and offers many opportunities to integrate with other ERP systems.
  • This is very useful for users who do not want to open 3 4 links for each app related to CRM.
  • I like the automated authorization system which has also simplified authorization management and supports multi-tenant cloud deployments among cloud service providers.
  • It is more efficient than the "old-fashioned" method of paper contracts, printing, signing and writing to PDF.
  • I felt this added too many unnecessary steps to the process we normally go through as a company.
  • While collaborative writing is used, there is no workaround to easily identify potential conflicts.
  • I think it's not very easy to use at the start.
It Instantly accesses the actual analytical data. What I like the most is the great possibility to manage the marketing expenditure or all the marketing tasks under the tool. Everything works particularly well because the front end is always very clearly structured and you always have a glimpse. However, complexity can be reduced in upcoming versions.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Better collaboration between sales team. More transparency in our daily work. Often information is not properly passed between different involved colleagues; we simply didn't have enough features in our old application. The SAP Sales Cloud improved the collaboration, also with the end customer. Users are better informed about customer activities and recent topics.
  • Customer overview.
  • UI
  • Activity maintenance.
  • Adjustment to customer specific processes.
  • Availability of standard field on other objects than the source object.
  • Flexibility of workflows.
The SAP Sales Cloud supports sales teams in their daily life. If the UI is kept basic, it will be quickly adopted by them and will help them improve collaboration internally and also with the end customer. If there are too many complex structures, it might lead to challenges during onboarding as those are not too transparent for end users. Overall the solution can support your sales team and lead to big improvements in the daily business if it's introduced in the correct way.
Score 5 out of 10
Vetted Review
Verified User
Incentivized
SAP Sales Cloud is used to manage and update sales orders across locations.
  • Managing sales orders
  • Updating sales orders
  • Coordinating sales activities
  • The learning curve for new users is very steep
  • Sometimes there are bugs and orders don't process properly
It is well suited to manage and update sales orders across locations, but it is a steep learning curve for new users / people who are unfamiliar with CRM
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